In this class I started to creat the moodboard of different brands’ keywords , through this way people can know much more better about the theme of the brand and get more interested in it. By using WGSN website I can simply know the brand’s key words of the season and the trend color of them. Also I started to use mind map to analyze the trend of a certain brand this way make the whole analyses more clear and make me understand the whole trend better. Before this class I know it is important to use mind map but just don’t have this habit . So this class can tech me better to do things in a simple way.I think maybe in my future study life I will defiantly use mind map a lot.Then I learned to separate cloth brands into three parts. And we learned the marketing mix, marketing mix is used to describe the various elements that make up the product strategy. At the end of the class I realized that customer is the one who decision maker, so the whole business thing is to get to know what are the customers thinking, this is also one of the most important thing that I learned from this class.